Ecommerce Statistics
With e-retail sales accounting for 14.1% of all retail sales worldwide, eCommerce continues to grow at a speedy rate despite global economic uncertainty. What’s more, Statista forecasts that these figures will keep growing and reach 22% in 2023.
While eCommerce is thriving in all corners of the world, savvy retailers need to stay up to date with the latest eCommerce stats and keep up with the latest trends in the industry. This invaluable data is what will help you make strategic decisions that’ll help you grow your business even further.
In this article, we’re going to take a look at the most important eCommerce statistics for 2020 – from mobile commerce stats, consumer behavior, social media, and shopping cart abandonment to the eCommerce market share.
- Experts predict that retail ecommerce sales will reach $4.13 trillion in 2020.
- Online shoppers make purchases via mobile more often than on PC.
- Free shipping is the most important factor for consumers when choosing a retailer.
- The average shopping cart abandonment rate is around 68.8%.
- With over $1.935 trillion in ecommerce sales, China was the biggest ecommerce market in the world in 2019.
General Ecommerce Statistics
According to 99Firms’ Ecommerce Statistics for 2020, the ecommerce market is not only thriving, but it’s expected that more than 95% of all purchases to be conducted via ecommerce by 2040.
- The fastest growing ecommerce market in the world is China.
- Experts predict that retail ecommerce sales will reach $4.13 trillion in 2020.
- It is expected that mobile commerce will take a market share of ecommerce of 72.9% by 2021.
- Most online customers prefer to pay with credit cards.
- Around 51% of online shoppers conduct purchases via their smartphones. (Source)
- There are over 2 billion digital buyers in the world. (Source)
Consumer Ecommerce Statistics
The Global Consumer Survey Report 2019 suggests that investing in customer experience should be a priority to businesses. Aside from measuring ROI (Return on investment), companies should also start measuring ROX (return on experience) and determine how an increase in customer satisfaction scales their businesses.
- A third of the interviewed consumers purchase products online once a week or more frequently.
- Around 9% of respondents said they used voice technology to shop once a week or more frequently.
- Online shoppers make purchases via mobile more often than on PC.
DigitalCommerce 360 made a survey on customer behaviour in 2019. The research showed that 61% of the interviewed participants don’t compare shops on another website once they find a product they like.
